City of Downey
Social Media Coordinator – City of Downey, CA (90241)
About the City of Downey
The City of Downey, California, is a thriving community with a population of 113,000, spanning 12.5 square miles. Conveniently located 12 miles southeast of Los Angeles, just five miles from Orange County, and 10 miles from the scenic Pacific coastline, Downey provides a dynamic and accessible environment for businesses, residents, and visitors. With a rich cultural scene, top-tier recreational facilities, and strong community values, the city is a great place to live and work.
Our mission at the City of Downey is to continuously enhance the quality of life for our residents by delivering exceptional public services with professionalism, ethics, and responsibility. We operate under a Council-Manager form of government, ensuring efficient administration and strategic policy implementation.
About the Position
The Social Media Coordinator will play a critical role in enhancing the visibility and outreach of the Downey Parks and Recreation Department through strategic digital content creation and social media management. This role is temporary/part-time, requiring approximately 20 hours per week, and offers flexible work hours.
While this role does not include full-time benefits, employees are enrolled in an alternative retirement program instead of Social Security, requiring a 7.5% base earnings contribution (5% employee, 2.5% City contribution).
Key Responsibilities
- Develop, implement, and manage content across all Parks and Recreation social media platforms.
- Create engaging content, including text, images, graphics, flyers, and video content, to increase public awareness and engagement.
- Coordinate, edit, and distribute digital and print promotional materials such as newsletters, press releases, and event flyers.
- Plan and maintain a social media content calendar to align with city events and initiatives.
- Cover events in real-time, ensuring effective social media promotion and public engagement.
- Respond professionally to inquiries and concerns on social media channels.
- Work closely with the City photographer and event coordinators to capture compelling images and videos.
- Research digital marketing trends and implement best practices to maximize engagement.
- Maintain social media metrics, track performance analytics, and recommend strategies for improvement.
Required Qualifications
Education:
- Associate’s degree (or equivalent college coursework) in Public Administration, Business Administration, Marketing, Graphic Design, Communications, or a related field.
- A Bachelor’s degree is highly desirable.
Experience:
- Minimum two (2) years of administrative experience with a focus on social media content creation, writing, editing, and engagement strategies.
Technical Skills & Knowledge:
- Strong proficiency in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
- Experience managing and optimizing content across platforms such as Facebook, Twitter, Instagram, TikTok, and LinkedIn.
- Knowledge of social media scheduling tools (Hootsuite or similar).
- Ability to create and edit visual and video content using basic graphic design and multimedia tools.
- Understanding of social media engagement strategies, analytics, and reporting.
- Event planning, community outreach, and customer service experience are a plus.
Additional Requirements
- Strong ability to multitask, prioritize assignments, and meet deadlines in a fast-paced environment.
- Exceptional written and verbal communication skills with the ability to engage diverse audiences.
- Valid California Driver’s License and an acceptable driving record may be required.
- Flexibility to work some evenings and weekends for event coverage.
- Enrollment in the California DMV Pull Notice Program (for City vehicle operation).
Work Environment & Physical Requirements
- Primarily an office setting with moderate noise levels.
- Occasional lifting of up to 25 lbs for materials and equipment.
- Frequent use of a computer, camera, and audiovisual equipment.
- Position requires standing, sitting, bending, and light physical movement as needed.
Selection Process
- Applications will be reviewed continuously until the position is filled.
- Top candidates will be invited to participate in an appraisal examination, which may include a written test and/or interview.
- The final selection will be subject to a background check, fingerprinting (via CA Department of Justice), pre-employment medical exam, and drug screening.
How to Apply
Interested candidates must submit a completed application and all required documentation. Incomplete applications may be disqualified.
To request reasonable accommodation during the selection process due to a qualified disability, please contact the Human Resources Office at (562) 904-7292 at least 72 hours in advance.
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